I used to think that humans understand symbols (in the sense of visual
representations) before and in a more instinctive and effective way
than they actually reach to comprehend their meaning. Teenagers embrace
style before politics. They choose the A inside a circle, or do they
choose anarchism? Do they like long hair and running to political
demonstrations, or are they really interested in the working classes
rights? This very superficial approach and argumentation I am drafting
here is just a simplistic way to depict a deeper intuition I have had
about intrinsic relations between images and the human entity, be this
entity intended as a complexity which includes spirit, brain and body
(and these are not to be interpreted as necessarily separated
‘properties’). How far can we go injecting ideas inside a picture? What
is a logo? I like the idea of structuring powerful relations between
simplicity and complexity, induction and deduction, intuition, and
argumentation.
-written in Milan-
